As soon as the infectious beat of "Electric Boogie" echoes in your ears, you know without a doubt that it's time for another eye-catching Super Bowl LVII advertisement. While the Philadelphia Eagles were grounded and the Kansas City Chiefs reined supreme, Jeep took us on an exciting journey with a 60-second electric slide commercial touting the EV lifestyle of Jeep 4xe owners – and what better way to show this than having wildlife boogieing with everything from bears to elephants to giraffes?

I thought this commercial was a lot of fun. Seeing an EV getting some significant props with a Super Bowl ad was great. But Jeep wasn't the only brand to join in on the fun. Dodge Ram also made an impact with their Super Bowl commercial, featuring "premature electrification."

Let's stay on the Jeep commercial for a sec. 

"Authenticity is one of the Jeep brand’s core pillars, so it was essential to us to release this modernized version of ‘Electric Boogie’ with singer Marcia Griffiths, whose first recording of the song nearly 40 years ago made a huge impact on popular culture," says Olivier Francois, global CMO at Jeep parent Stellantis. 

"We'd like to think of the commercial as a natural extension of our acclaimed 'Earth Odyssey' spot with our Jeep 4xe vehicles and the animal kingdom getting in rhythm with nature," Francois added.

Let's switch gears to the Dodge Ram ad.

Dodge riffed and had fun with the idea of discussing the thought of purchasing an electric vehicle as akin to having a discussion about erectile dysfunction.

The comical commercial, titled “Premature Electrification" (PE), is a parody of male sexual enhancement drug ads. It features electric vehicle owners discussing their vehicles’ troubles - from inadequate range and power to difficulties with charging and other issues linked to EVs. This humorous approach sheds light on the sometimes neglected problems related to owning an electric car in order to encourage more people towards investing in this new technology.

I thought this commercial was funny. Are you itching to buy an electric vehicle but fearful of potential disappointment? Then, like many Americans, you could be struggling with similar worries about making the transition. Jason Jones - recognizable for his appearances on "The Daily Show with Jon Stewart" and comedic Budweiser and Molson ads – reassures us in this ad that there's no need to fret!

Now, were these commercials effective? Time will tell, but as I write the EV Lifestyle blog, I support the idea that we need to be creative, funny, and entertaining to change hearts and minds to usher in the widespread adoption of electric vehicles. Therefore, I found the Jeep commercial electrifying while the Dodge commercial was anything but premature. So while the Eagles were grounded by the Kansas City Chiefs, Jeep and Dodge nailed it with their Super Bowl commercials.